What You Taught Us in 2025: What Our Campaign Engagement Revealed

In November and December, we shared Dux Unwrapped — 12 short reflections drawn from what we’d seen across schools, education service providers, leadership teams, and partners throughout the year.

• They weren’t designed to go viral.

• They weren’t built as lead generation.

• They were intentionally reflective, sometimes uncomfortable, and very honest.

Then we paid close attention to how you responded. Here’s what your engagement taught us…